SYSTEMS AND METHODS FOR AUTOMATICALLY GENERATING A WEBSITE AND RELATED BRANDING ASSETS USING GENERATIVE ARTIFICIAL INTELLIGENCE

Smart overview of the Invention

The patent discusses a system designed to simplify the process of creating websites and branding assets using generative artificial intelligence. This approach minimizes the need for technical skills traditionally required for web development. The system aims to overcome the limitations of existing website builders by reducing user input and offering more personalized and diverse website designs.

Background

Historically, website creation has been a complex task involving manual coding and design decisions. Although platforms like Wix® and Squarespace® have made strides in simplifying this process, they still require significant user input and often result in similar-looking sites due to template limitations. Moreover, these platforms lack mechanisms to learn from user feedback to improve future site generation processes.

System Functionality

The proposed system includes a server with processors and memory that execute instructions for generating websites. It begins by receiving a concise description of a business or organization from the user. Using natural language processing, it extracts key terms from this description, which are then used to search the Internet for relevant websites. These sites are ranked based on traffic data, and their content is analyzed to generate a new website and branding assets.

Content Integration

The content generation engine integrates copy and multimedia from the ranked websites into the newly created site. A large language model (LLM) engine further refines branding assets by leveraging existing content as inspiration. This process ensures that the final output is not only unique but also relevant to the user's specific needs, enhancing personalization beyond what current platforms offer.

Definitions and Scope

The patent defines key terms such as "website" and "content" broadly, encompassing a wide range of digital media formats and platforms, including virtual environments like metaverses. This expansive definition underscores the system's versatility in creating various types of online presences, from traditional web pages to interactive virtual reality experiences.