SYSTEM AND METHOD FOR INGESTING AND PRESENTING A VIDEO WITH ASSOCIATED LINKED PRODUCTS AND METADATA AS A UNIFIED ACTIONABLE SHOPPING EXPERIENCE

Smart overview of the Invention

The patent describes a system and method for integrating videos with linked products and metadata to create a seamless shopping experience. This involves accessing a video file, obtaining information about objects within the video, and linking these objects to merchant portals for purchase. The video and product information are then combined into a social media post, which is delivered to consumers, allowing for direct interaction and purchase opportunities.

Technical Field

The focus is on enhancing online product promotion through social media, particularly by optimizing how objects are presented in videos to improve their discoverability and the likelihood of consumer engagement. This approach leverages the power of social networks to target consumers more effectively by providing relevant product information when consumer interest is at its peak.

Background

Traditional advertising methods are often costly and inefficient, particularly when they fail to reach interested consumers at the right time. Social media platforms offer a rich source of data regarding consumer interests, which can be harnessed to improve targeted marketing. However, current systems lack the ability to efficiently access and utilize this data in real-time, limiting the effectiveness of such marketing strategies.

Summary of the Disclosure

The disclosed system aims to address these challenges by integrating video content with actionable shopping links. The method involves a computer-implemented process that accesses video files, links objects within these videos to merchant sites, and creates a unified social media post. This post is then shared with consumers, facilitating a direct path from interest to purchase.

Detailed Description of Embodiments

The system can be implemented across various computing environments, including servers, mobile devices, and other digital platforms. It involves executing computer-executable instructions for hosting and delivering video-related shopping content. The technology can be adapted to both single and distributed computing environments, allowing for flexibility in deployment and scalability.